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Why Exhibit?

LAMMA Subpage

Be part of something bigger

LAMMA is the place where UK machinery come to do business.

As we build on the success of previous years, LAMMA 2025 will continue this incredible growth through showcasing the best in agricultural machinery, technology and equipment in one professional venue.

Whether a leading manufacturer or a smaller agricultural engineering and machinery company, exhibiting at LAMMA can help you achieve your goals.

The opportunities to network with direct customers, introduce new products, or educate visitors about new techniques is unrivalled. LAMMA is the largest show in the UK of its kind.

With a world class venue, extensive marketing reach and an industry-leading event team, LAMMA has entered a league of its own. In 2024 we:
✓ Sold out to over 600 exhibitors
✓ Attracted thousands of high quality visitors
✓ Helped our clients generate millions of pounds worth of business

There are a very limited number of spaces remaining to exhibit. To find out more information, enquire about a stand below and one of our team will be in touch.


How will exhibiting benefit my company?

Customer potential

Top-class customer potential

34,000 attendees with 63% being the main decision maker or influencer on-farm. 38% of our attendees are farm business owners and 12% are contractors. 98% of 2023 exhibitors gathered new customer contacts, whilst 77% either took orders on their stand or expect positive post-show business.

View Attendee Demographics

Media coverage

Huge media coverage

Our marketing team will help you every step of the way in promoting your presence and LAMMA offers huge media coverage for your company. Our marketing campaign reached an audience of 6.7 million, with press coverage in 67 farming titles and a social media reach of 4.9 million, plus TV and radio coverage on BBC and ITV.

View Marketing Report


Unrivalled networking

LAMMA is where the farming industry connects to share ideas and showcase UK farming on a global scale. From manufacturers and suppliers to farmers and advisors, the business connections made at LAMMA are long-lasting, helping to grow your business and keep ahead of an ever-changing industry.

View Show Features

Don't just take our word for it, hear what our exhibitors have to say...

New Holland



Drone Ag



Next steps?


Complete the stand enquiry form by clicking the button below and one of the team will be in touch.

They'll talk to you about your goals, why you're considering exhibiting at LAMMA and how we can work together to get the best return for your business.

Enquire about a stand

Kramp logo

Registration Sponsor

Safety Revolution

NAAC Lounge Sponsor

DITAgri Tech Centres

Agri-Tech and Export Advice Centre

FCN logo

Charity Partner


Innovation Award Sponsors