Tuesday 7th & Wednesday 8th January 2020

NEC, Birmingham

Innovation Awards

LAMMA Innovation Awards 2019

Relaunched LAMMA Innovation Awards celebrate depth and breadth of agricultural manufacturing developments

Lamma Innovation logo 2019

The LAMMA Innovation Awards have gained a reputation for recognising and highlighting some of the best advances in agricultural manufacturing, and this year’s competition is no exception.

The awards, which have been given a thorough refresh to mark LAMMA’s move to the NEC, provide a platform for LAMMA exhibitors to introduce ground-breaking innovations in agricultural machinery, equipment and services to the market. This year featured some of the strongest entries yet seen in the competition.

The awards are open to all new products exhibited at LAMMA ’19. Over 50 entries were received from a wide range of exhibitors, vying for one gold and up to three silver medals in each of six new categories.

The judges considered a range of criteria including design innovation, practical impact, the sustainability of the product and its impact on the environment.

Thanks to a new Innovation Trail, visitors will be able to view the gold and silver medal winners for themselves at LAMMA and talk to the companies who put them forward, to see how they might best benefit their own farm or contractor business.

As well as the six category winners, an overall champion will be chosen by the judges on the first day of LAMMA. The Institution of Agricultural Engineers will also award the IVEL award to the best product for environmental innovation.

The shortlist was judged by a panel of 13 experts and one student judge, led by chairman Chris Rothery.

Mr Rothery said: “Having been a judge for LAMMA off and on since the inaugural 1982 show, I possess a long insight into the ideas and inventions that our amazing industry produces.

“2019 has provided our judging team with a wide range to span the new classes, and the response has been great for this first year at the NEC. The team will have a difficult job on the 8th January to decide the winner of the LAMMA Founders Trophy for the overall Best in Show.

LAMMA Innovation Awards 2020

Are you planning on launching new, innovative machinery, kit, parts or technology in 2019? Make sure you register your interest for LAMMA Innovation Awards 2020 and we will get back to you later this year with more information.


Click here to register your interest

2019 Innovation Award winners

Arable Innovation

To include all crop protection machinery and technology such as cultivators, drills, planters, harvesters, transport equipment, storage, drying and processing 


Garford Farm Machinery – Robocrop Baby Leaf Salad Hoe


Designed to help growers combat restricted herbicide options, Garford’s Baby Salad Leaf Hoe is designed for delicate hoeing in narrow rows to below 50mm.

It uses inter-row technology and disc steering to ensure 5mm accuracy, using shares designed for minimal soil disturbance. A low camera position ensures precise weed control between the crop row.

Judges’ comments: An impressive development bringing together a range of engineering principles to produce a highly technical hoe suited to a critical market. The hoe addresses the need for reliable performance when dealing with very small leaf crops.




This web-based management tool enables growers to view and analyse precision data to make business decisions.

Livestock Innovation

To include dairy and milking equipment herd health equipment, feeding and bedding equipment, all grassland and forage equipment.


JF Hudson – AktivPuls milking cluster and liner concept


AktivPuls’s new milking cluster concept uses a liner that creates a more natural milking experience using lower vacuum levels so teats close faster, reducing the risk of infection.


Kuhn – Twin-reel film binding system

silver kuhn

This binding system helps produce high silage quality and easy feed-out of bales.


Easyfix – Jupiter F cow mattress                    


The EASYFIX Jupiter F ensures optimum positioning of the cow when lying in the cubicle.


Huesker – Agritec Silage Safe


Agritec Silage Safe is a unique covering system that has been designed to help make covering clamps easier and more efficient.

Driven Innovation

To include tractor, loader, 4x4, ATV, UTV and commercial vehicle developments, along with associated components, such as tyres, transmissions and engines.


Apollo Vredestein – Traxion Optimall tyre


This new tyre is said to be able to be operated at up to 25% lower pressure than comparable VF (Very High Flexion) tyres in the market. It combines very high flexibility with exceptional stability.

A high-tech rubber compound in the shoulder area supports the carcass at low pressure for extreme deflection. The curved design contour ensures a larger footprint of up to 15%.

Judges’ comments: The tyre features new technology to achieve lower pressures and provides long-term benefits to both customers’ bottom line and soil health, due to lower compaction and improved fuel consumption.


Bombardier Recreational Products – Can-Am ATV anti-lock braking system


Can-Am has installed ABS technology on its Outlander and Renegade models to improve safety.

Online Innovation

To include web-based management tools and apps such as herd, people, logistic, nutrition/diet, application maps, plans, water management and storage status


Sparex – Connix LED magnetic wireless lighting system


A multifunctional wireless trailer light solution, Connix functions as indicators, hazard lights, brake lights and vehicle registration highlight.

This effective trailer light update features a 10-hour battery life and four-hour recharging. The lights are placed on any vehicle around the farm, paired with the plug, and are ready for use.

Judges’ comments:  The innovation is well thought out, has identified a need within the industry, certainly fills a big safety requirement and has wider uses outside of agriculture.


Herdwatch – Farm Medicine Scanner


This scanner uses technology within smart phones to simplify the process of recording medicines.

Diversification Innovation

To include any machine or piece of technology which can be used outside of agriculture but beneficial to a farmer or contractor as a diversification business, such as forestry, renewable, construction, municipal and amenity equipment.


Herbst Machinery – Compac Screen


This three-way split screener consists of a screen box with a pan feeder, where material such as waste material, aggregate, concrete, soil and rubble can be separated into three different fractions, turning it into useful graded end products.

The screener has its own power unit and hydraulics, making it completely self-sufficient when operating on site. It can be towed by a tractor.

Judges’ comments: A brand new category this year, which must fire the imagination of entrepreneurial engineers and business people, producing a clear winner with the Herbst Compac Screen showing innovation and application at its best with a machine that can be used in many different circumstances.


Forest Master – Zero Hand Trucks zero pivot system


A range of sack trucks that allows the operator of the truck to lift and transport heavy loads. 


Howseman Agriculture – six-row drip-tape laying unit

silver howseman

This fully adjustable drip-tape irrigation laying unit has overcome the issue of tape depth control regardless of soil type.

Future Innovation

A piece of technology or equipment born out of an issue, problem or challenge which has been identified on the agricultural sector horizon and as such could potentially be a solution to said issue, problem or challenge.


Martin Lishman – ImpacTrack data logger


ImpacTrack is a new, low-cost data logger that can be used with various synthetic food shapes that replicate the movement characteristics of fruit and vegetables prone to damage and bruising during handling and transport.

The Bluetooth transmitter allows real-time monitoring or recording of damage and temperature during handling by machines or humans from field to shop floor. The logger can be used independently to monitor impact shock and temperature during transit.

Judges’ comments: A truly innovative product with a real market need. Well thought out with potential benefits in terms of food waste and product quality. Innovative, with great commercial potential both inside and outside agriculture.


Agri-Industry Solutions – Veenhuis Nutri-Flow real-time slurry analysis


This system uses near-infrared spectroscopy to monitor NPK and ammonium levels in slurry in real time.


Agrifac UK – AICPlus camera-guided spot spraying

silver agifracThis innovation offers immediate analysis of the crop, enabling the sprayer to operate only where needed. 


Hampton Steel – Versalok metal intermediate post and clip system


Featuring a delta profile for improved post strength, this system is compatible with all woven wire mesh patterns. 

IVEL Award

Agri-Industry Solutions – Veenhuis, Nutri-Flow real-time slurry analysis


Adding to its silver innovation award in the Future Innovation category, Veenhuis Nutri-Flow received the IVEL award in recognition of its environmental contribution.

LAMMA Innovation Trail & Media Coverage

Gold and silver medal winners will also feature in the brand new LAMMA Innovation Trail - a guided trail around the event for visitors to follow, showcasing winning innovations on exhibitors' stands.  The Innovation Trail will be featured in the Farmers Guardian LAMMA preview, the LAMMA showguide and will be promoted heavily on social media, on emails and on the LAMMA website.  

As well as promotion of the medal winners on the Innovation Trail, shortlisted entrants and medal winners will benefit from extensive media coverage with help from the LAMMA marketing team.  Our team will promote exhibitor's content on social media, targeted emails and the LAMMA blog and will be on hand to help promote the shortlisted exhibitors and medal winners as much as possible. 

For more information about the awards, contact:

Annabel Ly
Events Manager, AgriBriefing Ltd

Email: annabel.ly@agribriefing.com

Tel: 020 7202 0914 


For entries and marketing, contact:

Rebecca Fearon

Event Marketing Executive, AgriBriefing Ltd

Email: Rebecca.fearon@agribriefing.com

Tel: 01772 799 425

2018 LAMMA Innovation Awards gallery

"We had a busy stand right from the word go, visitors were engaged by what we had to show them. I think LAMMA has been re-established as a more comfortable, more accessible ‘must attend’ show." Adrian Winnett, Argo Tractors

How to get there

National Exhibition centre

Birmingham, B40 1NT, UK



Media partners

  • Farmers Guardian

Digital Media Partner

  • Farmers Guardian