As we build on the success of previous years, LAMMA 2027 will continue this incredible growth through showcasing the best in agricultural machinery, technology and equipment in one professional venue.
New for 2027, the Business Services Zone will provide a dedicated space for businesses offering professional services, advice and support to the farming community. Bringing together consultants, advisors, insurers, finance providers and specialist service providers, the zone will showcase the expertise and solutions helping farmers make informed decisions and build resilient businesses.
The Business Services Zone offers exhibitors the opportunity to connect directly with agricultural businesses actively seeking guidance, support and solutions across key areas including finance, funding, insurance, business planning and professional services.





49% Arable Farmers
13% Grasslands
10% Sheep Farmers
7% Dairy Farmers
6% Beef Farmers
6% Pig Farmers
6% Renewables
3% Other
5% Procurement/buyer
3% Agronomists/advisor
3% Manufacturer